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Group SS501's leader, 'flower boy' Kim Hyun Joong is choosen by casual costume brand Basichouse as their exclusive model.
Basic house, the leader in casual costumes, revealed in 18 December, Kim Hyun Joong, who is the leader of SS501 and good actor, is selected as their new model.
Kim Hyun Joong, together with Basic house lady model Yun Eun Hye will be presenting Basichouse as their exclusive spokespersons.
'Basic house' revealed that Kim Hyun Joong can easily digest the lastest fashion information. He has high popularity in all age group and fits 'Basic house' aspires to attract more cusumers from different age group. Therefore they selected Kim Hyun Joong.
The brand was previously endorsed by Kang Dong Won, Han Seon Jo, Park Tae Hwan, Hyun Bin and others. Kim Hyun Joong will inherit Basic house usual tradition of flower boy model style. Lady model Yun Eun Hye after partnering with Park Tae Hwan on 2008, welcome the 3rd partner Kim Hyun Joong who will show his unique male style.
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